In 2018, luxury jewelry brand Swarovski started a three-year supply chain transformation programme aiming at increasing customer-centricity, efficiency and quality of products, processes and services. At DemSense, we are joined by Joachim Schueck, Former EVP Supply Chain Management at Swarovski, who oversaw the company's Integrated Value Chain.
The programme was initiated to integrate its entire Supply Chain function and with the aim of upgrading Swarovski's infrastructure to move closer to Swarovski's customers, better respond to real-time demand signals, improve availability and ultimately, enhance transparency, decision-making and performance across Swarovski's global Supply network.
The transformation touched all aspects of the supply chain, from omni-channel retail to forecasting, demand & supply planning, all the way into the up-stream value chain to Swarovski's internal and external production, with a significant positive impact on supply chain performance, sales and financial results.
Striving for interconnectivity created the need to upgrade the existing operating model and to implement a new e2e Planning process & systems infrastructure across the entire value chain.
The results achieved so far have been very impressive, spanning from significantly improved availability and service levels, lead-time reduction and much faster adaptation to demand changes, significant inventory and cost reduction.