Maintaining customer focus in a time of crisis: supply chain management from the customer perspective
Date & Time
Thursday, October 22, 2020, 5:20 PM - 5:50 PM
Barry Snyder
  • Everyone across the chain is dealing with uncertainty, including your customer
  • Uncertainty translates into questions about near-term and longer-term demand, financial stability and sustainability, personal risk
  • Need to balance internal needs, such as cost and working-capital management with the need to keep serving customers
  • Supply chain needs to manage to a delicate balance – just enough material but not too much, just enough production, but not too much
  • Supply needs to address multiple external/internal challenges to achieve this: raw material availability, logistics provisions, factory utilization
  • Cross-border and cross-region considerations escalate the complexity of the challenges
Session Type
Virtual Session Link
Session Content Type
Strategy, Customer-Centricity